Solstice Services are an attempt to guess where the new Visitor Centre's going to be sited (ie on the opposite side of the road), and piggyback a load of stripmall outlets on to the location - including at least one hotel.
Actually, it wouldn't be too bad if the A303 stopped right there - they could terminate it in a great big underground carpark/U-turn, cover the whole area over with grassland, and include both Solstice Services and the visitor centre underneath.
;-)
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simon
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